There’s one trend this summer I actually welcome wholeheartedly and that’s a steady uptick in the number of ad takeovers. (Hey, the New York Times is even sorta on it.)
Empowered by adbusting, artist activists such as Poster Boy and PublicAdCampaign (NO AD app coming soon), public space minded artists are keying into NYC bus shelters, newsstands and phone booths, replacing ads with art (and impunity).
This recent phonebooth takeover collaboration between Clint Mario and Me_NewYork includes a hilarious riff on a well-known Mens Wearhouse ad featuring former founder George Zimmer – they promise that we’re “gonna like the way Clint looks.”
Italian artist BR1 used a visit to NYC to introduce a series titled “Israeli Olives from Palestinian Trees”.
After a long absence, Specter returns to New York City’s streets, installing a series of abstracts, a project I hope he continues.
Lister hit a couple bus shelters in Manhattan, but they were removed before I could catch them.
The QRST and ELLE shelter pieces below both ran surprisingly long, despite QRST insisting “This is Temporary”.
PublicAdCampaign leads by example.